Style and Safety: Kia Reaps Awards

Pro_Cee'd noseProving that style can have substance, Kia’s gorgeous Pro_Cee’d GT has shown that good looks and safety go hand in hand with a score of 36.19 from a possible 37 points after an exhaustive round of ANCAP testing. This comes just days after winning a Good Design Australia gong for the looks and engineering of this potent little firecracker.
With the important frontal impact test,the GT’s doors were still able to be opened, the pedal box and steering wheel column controlled to minimise impact on the driver. With car engineering also looking at how the passenger cell is deformed, the GT’s compartment deformed as expected, directing impact energy away from the passengers.

Kia Australia’s Chief Operating Officer, Damien Meredith, said: ““We know that the majority of our buyers are the average Australian family and we know how important safety is when it comes to their family. As with all our new models we fully anticipated this outcome, but it is always nice to have the official stamp of approval. We have said previously that Kia’s intention is to produce all five-star cars and we will not be stepping away from that position.”Pro_Cee'd profile

Side impact testing is increasingly being seen as vital, with the GT rating maximum scores for head, chest, abdomen and pelvic impacts, as was the head whiplash test.

For more information on the Kia Pro_Cee’d GT, head here: and from Kia’s website:


For purchase options contact your local Kia dealer or go here:


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